Wednesday, February 27, 2008

Stop Planning, Start Doing

In the past two weeks I discovered that two people who took my course in business planning had started businesses. I was so excited. Typically, people take a class on how to write a business plan and then procrastinate. But these two entrepreneurs have actually started businesses. One called me to come over and see his products, distribution center and offices. His website will launch next month. When it does, I'll be sure to write about it. In the second case, I saw an ad for the business and remembered it from my class. It's called DanielCare. Daniel provides aides to frail elderly who need help with the chores of daily living. www.danielcare.com.

I was particularly interested because I'm doing volunteer work to help people in my town and church age in place. Aging in Place is a national movement. Most older folks simply want to stay in their homes, not move to assisted living or a nursing home. Aging in Place organizations help them do that.

The thing that struck me most about my students is that they each perceived a need in the marketplace and commenced to fill it. They took their own money and time and just did it.

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