Hello Wyn-
I am trying to merge the marketing plan and financial statement, add narratives, and produce an efficient power point by this Saturday. Any friendly advice for a desperate novice?
Here is my answer:
No more than 3 lines to a page. No more than 12 slides all together.
Be brief. You want people paying attention to you -- not the slides.
Read "Death by PowerPoint"
http://en.wikipedia.org/wiki/Death_by_PowerPoint
Write with these questions in mind:
- Who is your audience?
- Who is listening to you?
- What do they really need to learn?
- Why are you doing this?
- What is the goal of your presentation?
- What actions are your listeners supposed to make after hearing it?
One more thing. If this is an investor who is listening -- remember that the numbers tell the story. But don't make the eyes glaze over.
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