Sunday, March 20, 2011

Can Studying The Beatles Help You Collaborate Better?

Here's an interesting premise: Can studying the way The Beatles worked together to create great songs, even in times of conflict, help you be a better business person. There's a new book out on the market that says, "Yes."

The Sunday Business section of the New York Times ran an article about the new book, "Come Together: The Business Wisdom of The Beatles" by George Cassidy and Richard Courtney. The article begins with an anecdote of how Paul and John collaborated on "Ob-la-di, Ob-la-da." Paul wrote the song. John didn't like it but still came up with its beginning after storming out the of studio and returning. The authors said this showed how John Lennon and Paul McCartney were able to put the common good ahead of their own feelings to get the work of songwriting done.

It's hard to find people with whom you can collaborate and find a common ground on which to grow your business. So why not look to unusual models that worked? It certainly makes for a different approach to a business book. I'm looking forward to reading it.


Here's a link to the Times article. You can also order it on Amazon. Happy reading.


http://www.nytimes.com/2011/03/20/business/20proto.html

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